The latest good stuff we're helping to make happen.
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John’s Journey voted most world changing fundraising for a second time by National Convention delegates
Following three days of voting at this year’s Institute of Fundraising National Convention, the Motor Neurone Disease Association’s campaign, John’s Journey, has taken the accolade of greatest world changing fundraising for a second year. John’s Journey, the first of its …
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Success in spades for WaterAid
Just four weeks since launching The Big Dig, WaterAid and The Good Agency have surpassed the £1,000,000 mark of the appeal’s £1.2 million target. If successful, the appeal will bring safe water and sanitation to 134,000 people across rural Malawi. …
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Institute of Fundraising National Awards Winners
Over 20 awards were handed to the best fundraising campaigns, organisations and individuals last night at the Institute of Fundraising’s National Awards ceremony. Here we have a full list of who walked, proudly, away with what: CAMPAIGNS Best Business-Charity Partnership …
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The Good Agency and SOFII unite to showcase world changing fundraising
The greatest fundraising initiatives, campaigns and appeals will be showcased at the Institute of Fundraising National Convention from 2nd June as the Good Work Gallery returns for a second year. Showcase of fundraising inspiration and innovation, SOFII, and The Good …
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Building a brand for pets
This Spring Blue Cross, the charity dedicated to helping sick, injured and homeless pets since 1897, launched a new brand to inspire a new generation of supporters. Dan Dufour, Head of Brand at The Good Agency, guides us through the brand …
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Maggie’s Cancer Caring Centres appoint The Good Agency to give more patients a ‘Maggie’s Moment’
Maggie’s Cancer Caring Centres (Maggie’s), the charity dedicated to empowering people to live with, through and beyond cancer, has appointed The Good Agency to develop their supporter acquisition programme. The fundraising communications specialists won the account following a three-way pitch …
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